Tourism

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You are working in a tourism consulting company in the Sultanate of Oman. The Ministry of Tourism asked you to help them in formulating a proposal for developing tourism in one tourism attraction that will help to attract both overseas as well as local tourists who will ultimately help to boost up the economy.

The destination Host in Oman is Khor Rori.

Part I: Describe the current situation of the chosen place considering

Introduction: you have to introduce your chosen place considering the geographic location, population, space, economic activities and so on.

The tourism product: you have to describe the components of tourism product available at the selected place in the light of 3A’s (Attractions and Activities – Amenities – Accessibility).

The tourism Demand: you have to describe the tourism demand at the chosen place considering the no. of visitors, visitors’ profile (Age, Group or individual, nationality, gender…etc.)

Part II: Development Plan

Development problems: you should collect data about the problem from which your chosen place is suffering from. you are free to select any of the mentioned method for data collection or a mix of these methods.

Development suggestions: based on the collected data, you should suggest how to develop the chosen place to attract both overseas as well as local tourists who will ultimately help to boost up the economy. Your suggestions may include how to develop the supply side and how to solve problems that are related to visitors and local people at the chosen place.

Marketing suggestions: based on the collected data, you should suggest how to promote the chosen place to attract both overseas as well as local tourists who will ultimately help to boost up the economy. Your suggestions may include what are the promotional tools (advertising, public relation, sales promotion, personal selling) that may be used for promoting the available and suggested tourism products of the chosen place.

* Total Word Count = 2000 words.

* References using Harvard Style

* Note: refer to the attached researches about Khor Rori or you can search it online.

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